LeadBolt Introduces App Walls for Better Monetization

I’ve been using LeadBolt (an in-app advertising network) for a few months now, with mixed results. The rich media content unlockers offered by LeadBolt are very effective, especially if you’re developing a game where the interstitial format makes sense (e.g. a blocking advert between levels). However, their banner advertising hasn’t been as effective for me, … Read more…

Received My First Payment From Tapjoy

Today I received my first payment from Tapjoy. Just over $700 USD isn’t too bad 🙂 This is income from the Google+ Invites app, which is the only place I’ve used Tapjoy’s incentive advertising. I do recommend you check them out, if you’re writing an app that could make use of virtual currency. Tapjoy have … Read more…